The Shotgun Blog
« Oscar Shmoskar | Main | Healing health care »
Wednesday, February 01, 2006
Hot-rod Caddies
GM's Cadillac division has worked feverishly for several years now to completely remake its marque, relying on knife-edge styling, high-performance engines and rock-n-roll ad campaigns emphasing speed and thrills. The rebranding now seems to have had its desired effect.
Posted by Terry O'Neill on February 1, 2006 in Current Affairs | Permalink
TrackBack
TrackBack URL for this entry:
https://www.typepad.com/services/trackback/6a00d834515b5d69e200d834a6737a69e2
Listed below are links to weblogs that reference Hot-rod Caddies:
Comments
The golden era "Caddies" always were hot rods, they were just stuck in the hulking body of a decadent truck...glad to see the performance priority is back on the design board for caddie engeneers.
If they only ran on ethenol ;-)
Posted by: WLMackenzie redux | 2006-02-01 9:31:23 AM
"The rebranding now seems to have had its desired effect."
So maybe we should all be driving flatulence-powered balsa wood smiley cars?
John
Posted by: John | 2006-02-01 11:05:34 AM
Not to mention the excluded and impoverished young man that was shooting out the window of a white Escalade the other night in Scarberia.
Posted by: Jim Whyte | 2006-02-01 11:12:27 AM
note to ebt:
try rhymin' drinkin' with Lincoln.
Posted by: Terry O'Neill | 2006-02-01 12:29:40 PM
The comments to this entry are closed.